Strategic advisory, funding, and execution for high-growth companies

Potentiate is a growth and advisory firm founded by Eytan Wiener, helping high-potential companies in e-commerce, logistics, and SaaS scale, raise, and exit.

About
Potentiate Ventures

Potentiate Ventures helps founders navigate complex growth, funding, and M&A challenges with hands-on support and real operator expertise. Led by Eytan Wiener, co-founder of Quantum Networks and former CEO of GETIDA, we work closely with leadership teams to drive results, not just give advice. We bring a trusted network of experts and a sharp commercial lens to every challenge whether you’re scaling, raising, or getting ready to sell.

What We Do

Unlocking growth through strategic advice, hands-on execution, trusted partnerships, and smart capital support.

Go-to-Market Strategy

Refine your positioning, build your sales and marketing engine, and scale through channels that match your stage and model.

Capital & M&A Advisory

Get support with fundraising, investor introductions, and exit prep from operators who’ve done it before.

Market Expansion

Enter and grow in new regions with the right strategy and support, with a strong focus on Asia and Europe.

Access to Expert Operators

Tap into Potentiate’s trusted network of finance, marketing, ops, and legal experts to move faster and fill critical gaps.

Eytan’s Track Record

From founding startups to scaling operations and leading exits, Eytan brings operator-level experience and a history of delivering results.
Co-Founder and Chief Operating Officer. Scaled the business from startup to multimillion-dollar revenue with a 4,566% increase. Acquired by Advantage Solutions (NASDAQ: ADV) in 2020.
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Acquisition press release
Co-Founder. Built the largest Amazon Seller Show, providing education and networking to thousands of sellers. Sold to Emerald Expositions (NYSE: EEX) in 2018.
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Acquisition press release
CEO. Led a private investment round in 2021 and guided the company through a successful private equity exit in 2022. Played a key role in business development and global expansion, including significant growth into the China/Asia market.
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Acquisition press release
Partner. Helped scale its global reverse logistics operations optimizing returns management and resale of excess inventory. Acquired by private buyer in 2025
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Acquisition press release

Companies We’ve Backed

Potentiate Ventures makes direct equity investments in select early and growth-stage companies where we can support growth through capital and strategic involvement.
Newphotonics
Silicon Photonic Chips Innovating solutions to bandwidth and power challenges with optical processing
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Acquisition press release
MarketSpark
MarketSpark is redefining enterprise connectivity by replacing legacy wireline with fully-managed wireless solutions
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Acquisition press release
ampd
The enterprise advertising platform to unlock measurable performance from Google, Meta, and YouTube for sales on retailer.com
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Acquisition press release
High-growth, tech-powered eCommerce agency
A rapidly scaling player in the e-commerce ecosystem. Details to be announced at a future date.
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Acquisition press release
Technology Platform
A high-growth company transforming how brands operate through technology and automation. Specific details remain confidential and will be announced at a future date.
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Acquisition press release

Get In Touch

If you're building something ambitious and navigating growth, fundraising, or exit decisions, let's talk.
     

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